Joel Hoffmann
Renesas Electronics
Open Platform Marketing Manager
JAHoffmann@mac.com
Joel Hoffmann has over 30 years experience developing new markets, with heavy focus on automotive software and open development concepts in Connected Cars. He held a longstanding career with Intel, where he served in numerous positions including Automotive Strategist where he grew the first open automotive software consortium, GENIVI Alliance, as Director of Marketing and Intel representative to Board. He is well known for his speaking skills at major industry events and contributions to media blogs.